When the UK government decriminalised the use of hemp-derived cannabidiol (CBD) in 2018 mainly because of its medicinal benefits, you'd be forgiven for thinking that the market for CBD would finally establish itself as the legitimate industry it always sought to become. Things turned out to be a little more complicated. CBD occurs naturally in cannabis plants. But unlike THC...
Social media remains one of the most powerful marketing tools for brands. However, for many businesses in the CBD sector, these platforms are both a golden opportunity to connect and a minefield of regulations. Advertising and marketing products in health and wellness has always been a tricky affair. Facebook’s policies in particular are notorious for being fickle, with some ads...
The majority of successful CBD brands have one thing in common: they have a community of loyal consumers that love their products, and who love to talk about it. These brand advocates are, in essence, an organic extension of these brands’ marketing, without having to spend a penny on paid advertising, and they are key to ensuring the long-term success...
So you’re ready to start the new decade by making more money with dropshipping. However, you can’t just sell anything and expect to generate a steady income. Going for a general store approach to your dropshipping business is a tough proposition when your competition is going to be Amazon or eBay. You need to sell the right products, and for...
Drop shipping is the process where a third-party supplier handles the packaging and shipping of a product to a customer when they order from a retailer. This means retailer does not have to keep a physical inventory of the goods they sell. With this model, they only have to process purchases from customers. The retailer hands off their orders to...
Whether you already run an ecommerce store or you’re thinking about launching your first store, choosing the right ecommerce platform is essential. But this is not as easy as it sounds. After all, there are dozens of platforms available, and choosing between them can be a challenge. To help you get started, here’s a roundup of the best ecommerce platforms...
